Remember, starting a blog is a process. To make sure you’re getting everything that needs to get done with this handy checklist.
Table of Contents
- 1 A Simple Checklist To Start A Professional Blog
- 1.1 Niche Selection, Brainstorming Blog Name & Check availability
- 1.2 Purchase Domain Name & Web Hosting
- 1.3 Point Domain To Host (If purchased separately)
- 1.4 Create Brand New E-mail Address
- 1.5 Install WordPress
- 1.6 Setup Google Analytics
- 1.7 Change permalinks to be easily readable (i.e not ?p=123)
- 1.8 WordPress General Setting
- 1.9 Other HouseKeeping Things
- 1.10 Purchase and Install Theme
- 1.11 Next Steps…
- 1.12 Create an Email List
- 1.13 Add Opt-In Forms
A Simple Checklist To Start A Professional Blog
You need a solid foundation on which you can build your “online business”. This checklist provides you the steps that you should really focus on right now for a strong foundation.
If you don’t know what you’re doing, you can be creating a foundation that is not really stable thus, all future work will be on shaky ground.
That is why today I decided to share this simple checklist to start a blog business. It’s the step by step process that has helped me in the past (and still use whenever I want to start another project) and will hopefully help you too on your journey.
Let’s have a quick look at the steps involved to start a new blog:
Niche Selection, Brainstorming Blog Name & Check availability
A niche is the basically a “topic” of your blog. It’s the topic you will be discussing on your blog to help others.
Remember that, picking a broader niche make it harder for you to get your blog noticed.
Also, the more targeted you can be, the better. For example, Let’s take the “clothes” niche as an example:
Having your business about “clothes” is way too broad and you’ll be competing with established blogs like Zappos, Forever 21, ASOS, Amazon etc…
What you need to do is target it down as deep as possible, say maybe: “men’s jackets”. But that to can be a little bit too broad so we might go for “men’s leather jackets”
That might seem super targetted, and it is. Also, note that no niche is too narrow or too small either.
You can always expand to broader topics in the future but only once you have an established authority in one area of a niche.
Once you have finalized the niche, the next is to get a domain name & web hosting.
Purchase Domain Name & Web Hosting
If you are new to blogging then you might want to know what they are? Right!
Domain name is basically the name of your website or blog. And Web Hosting is the place in the network where you keep/host your files like WordPress Installation files, theme files, images, videos etc so that your website can be accessible to other users over the Internet.
Web Hosting is the place in the network where you keep/host your files like WordPress Installation files, theme files, images, videos etc.
This makes your website accessible to anyone over the Internet.
From where I can get this? Preferably cheaper.
If you ask me, I buy domain names mainly from Namecheap all the time. Why? Because at other places, you can get domains cheaper for the first year but it costs more at the time of renewal so in long run you would end of paying more.
You know why?
Because other sellers sell domains at the cheaper rate for the first year but they costs more on renewal. So basically, you end up paying more in long run. Make Sense right?
Point Domain To Host (If purchased separately)
When you are done buying domain & web hosting (from the same seller like Bluehost, Hostgator, eHost, InMotion etc. , the next step is to install Content Managment (Eg. WordPress) to your domain address using C-Panel provided by the web host.
But If you buy the domain from one seller (like NameCheap) & buy your web hosting from another seller (like Bluehost), then the next steps is to point that domain address to host servers. This is also called “Adding Nameserver” or “Adding Custom Nameservers”
Create Brand New E-mail Address
The next thing after this is to create a brand new email address using domain address like [email protected]
You can create new email addresses this using C-panel.
At this point, you are all set for installing “WordPress” to your domain. See below if you are not sure from where to start (for Bluehost Users & Hostgator Users)
Setup Google Analytics
Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic.
Google launched the service in November 2005 after acquiring Urchin. Google Analytics is now the most widely used web analytics service on the Internet.
It’s very important for you to set this up from day one. Here is a detailed post on how to use Google Analytics:
Changing the permalink structure on your website is a very important.
You should be absolutely sure you want to make this change to your site because it can potentially have an impact on your SEO.
Moreover, It can also cause a lot of other errors and broken links if it isn’t handled correctly.
So, before you start anything, go here and change your permalinks structure:
- Login to your WordPress
- In WordPress dashboard – Go To Settings and then Permalinks
WordPress General Setting
Set the following things under WordPress General Settings.
- Set the site title or the display name.
- Change Timezone
- Add A Gravatar
Other HouseKeeping Things
- Delete sample posts and pages
- Delete unused themes and plugins
- Update comment moderation settings
Purchase and Install Theme
This is the next big thing after buying the domain name and hosting for your blog.
As a beginner, you probably have heard about tons of available free and paid WordPress themes.
As you’re starting out, you may want to try out a few themes on your site until you find the right one that meets your needs.
If you’re looking to install a free WordPress theme from the WordPress.org themes directory, then the easiest way is by using the WordPress admin theme search functionality.
You May Like This:
- Create A Logo – You can use this FREE software
- Configure and Customize Theme
- Create and publish “About Page“
- Install and configure “Contact Form Plugin“
- Create and publish “Contact Page“
- Create and publish any additional pages like “Blog Page“, “Downloads” etc.
- Install and set up “Social Sharing Plugin” like SUMO
- Set up Categories and Tags – You can add new category & tags when you start writing posts too.
- Setup “Menus” – Primary, secondar etc.
- Setup “Widget Areas”
- Write and publish 2-3 blog posts
- Create Social Media Accounts & Configure social media plugins
Create an Email List
Since you are just starting out your own online business, it’s very important to understand “Why you need to create an email list?”
Remember, If you’re not building an email list, you’re making a HUGE mistake.
What email service provider I recommend? There’s only one.
It’s called AWeber. Why do I recommend AWeber? It’s easy to use. And it’s great for small AND large businesses.
Try AWeber free for 30 days! – AWeber Communications
Learn How To: Grow Your Business with Email Marketing
Add Opt-In Forms
Once you have the email list, the next you need is the Optin forms to collect the email addresses.
If you are using Aweber Email Marketing Solution then they also provide the default “Sign Up forms” that you can add to your website Widget areas to collect emails. See below:
But if you really wants to convert visitors into subscribers, try this – Optin Moster
Get 10% Off on OptinMonster – Use Coupon Code: “SAVE10”
And that’s it!
I’m sure that your initial blog setup should now be finished and ready to go LIVE.
Enjoy your new blog!
1. Web Hosting: 2.65/Month for 36 Months (It’s just $95 for 3 Years)
2. Free Domain (Worth $11.99)
3. Free Blog Installation & Setup
4. Free Backup Pro
5. Free Domain Privacy Protection